Your business has a unique opportunity to transform its working practices post Covid. You can return to the office as before, learning nothing or take the hard learned lessons and construct a new way of working. Whilst this may seem like a choice, it is actually a necessity in order to retain and attract the talent you need to succeed, with employee’s expectations and priorities changed by the experience of the pandemic.
However, this can be a win-win situation! Spiderling has a tried and tested approach to analyse the tasks your workforce perform and provide a framework to support your transition to a Hybrid model. Employees gaining flexibility to work in an environment, remote or centrally based depending on what suits the tasks at hand. Employers retaining an element of control by determining which tasks or activities are suited to which environment.
We do not pretend to have all the answers for how businesses will work in the years to come (and neither should you), but we can help you get ahead of the competition, and set you on your path to a hybrid working future.
Strategy becomes even more important in the rapidly changing environment we are now in, to ensure you are aligning your business with what will deliver success for you now (not what looked important pre-covid).
We can help you assess changes in your target market and any adjustments needed to your business model, developing your go forward strategy to ensure you are focusing on the right areas to stimulate recovery, questioning and re-assessing the core pillars that will underpin your business and drive its growth.
Within each area planning incremental shifts that will take you to the next level, step by step gaining value at each stage, and helping you align your spend and operations to deliver on them.
Your customers priorities and expectations will have shifted over the last few months. They will no longer expect the same experience from you, in fact they will demand a very different experience, still valuing your service and product but not at the expense of a feeling of safe, having personal space and hygienic surroundings.
We can help you understand what your customers now value and map their journey with you through all channels (social media, traditional media, digital tools & physical experience) ensuring you are optimised to provide them the experience they will value the most, and doing so in a way which is efficient and sustainable for you.
Once we have mapped out the journey we can help you transform your digital and physical experience to drive incremental value to your customers and cash to your bottom line.
If any business had been planning the changes that have happened in the last few months they would have done so for months to ensure successful transition, be it home working, customer behaviours, shift in value proposition. Getting your staff in the right space to deal with those changes now whilst consecutively managing the change needed from your customers to adapt to the new world is a serious endeavour, but managing it more effectively will enable more rapid development and recovery within your business and deliver customer adoption with less friction.
Change management is at the heart of what we do so we are well placed to help build out staff change programs to address behaviour and cultural change needed to make the best of the new working environment. We can also tailor customer communications and experiences which help adapt and change consumer behaviour while minimising the negative impact to the customer experience.